Supply chain veterans, logistics technologists, and AI researchers.

CEO & Co-Founder
20-year supply chain veteran who served as SVP of Global Logistics at a Fortune 50 retailer before founding TraceStraty. Led $2B+ in annual logistics operations across 40 countries. MBA from INSEAD, BS in Industrial Engineering from Georgia Tech.

Chief Operating Officer
Isabel brings deep expertise in supply chain operations and resilience strategy. Previously COO at a $2B third-party logistics provider and VP Operations at a leading e-commerce company. She specializes in building operational systems that perform under pressure during disruptions.

Chief Technology Officer
PhD in Machine Learning from Carnegie Mellon. Wei built predictive logistics and demand forecasting systems at Amazon and Flexport before joining TraceStraty. His work at Amazon improved on-time delivery rates by 12 percentage points across the Western US network.
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